How Can PM Modi’s ‘Vocal for Local’ Initiative Be Strengthened?
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Synopsis
In a recent meeting, Tripura's CM Manik Saha has called for a stronger implementation of PM Modi’s ‘Vocal for Local’ initiative, urging local tea producers to step up their efforts. This article explores the potential benefits of promoting Tripura's tea industry and its impact on employment and financial stability.
Key Takeaways
- Tripura CM urges profit-focused strategies for TTDC.
- Expansion of ‘Vocal for Local’ initiative is essential.
- Tripura tea's quality can match that of other regions.
- Emphasis on marketing can boost sales in non-tea regions.
- Improved wages and welfare for tea workers are implemented.
Agartala, Dec 4 (NationPress) The Chief Minister of Tripura, Manik Saha, urged the state-run Tripura Tea Development Corporation (TTDC) on Thursday to focus on achieving financial success and implementing targeted strategies for job creation.
Highlighting the importance of expanding Prime Minister Narendra Modi's “vocal for local” initiative, the Chief Minister stressed the need to utilize and market the state’s tea products more effectively within Tripura.
During a review meeting of the TTDC at the civil secretariat, he observed the progress made by the Corporation and asserted that Tripura tea is comparable in quality and flavor to other renowned varieties.
He emphasized the necessity of preserving the natural characteristics of tea and engaging in comprehensive marketing efforts. Increased profits could be realized by promoting Tripura tea in regions where tea is not cultivated.
The Secretary of the Industries and Commerce Department, Kiran Gitte, reported that the state’s annual tea production for 2024 is projected to reach 90 lakh kg. The TTDC oversees five tea estates, while cooperatives manage 13 and private entities control 36 tea gardens.
According to Gitte, there are approximately 2,800 small tea farmers in the state. Various measures have been initiated to enhance the living conditions of tea garden workers under the Chief Minister's Tea Workers Welfare Scheme.
The daily wage for tea workers has seen an increase from Rs 105 to Rs 204. The upgrade of the Brahmakund Tea Processing Centre in West Tripura has been finalized, and a small processing factory has been established at Machmara Estate.
Attendees of the review meeting included Minister of Industries and Commerce Santana Chakma, TTDC Chairman Sameer Ranjan Ghosh, Chief Secretary J. K. Sinha, and other key officials who contributed to the discussion.
Point of View
The emphasis on local industries is essential for economic growth. The government's efforts to promote indigenous products align well with national interests and can lead to significant improvements in local employment and industry sustainability.
NationPress
06/12/2025
Frequently Asked Questions
What is the Tripura Tea Development Corporation?
The Tripura Tea Development Corporation (TTDC) is a state-owned entity responsible for the development and promotion of tea cultivation and production in Tripura.
What are the goals of the 'Vocal for Local' initiative?
The 'Vocal for Local' initiative aims to encourage the use and promotion of local products, ultimately boosting local economies and fostering self-reliance.
How does the government support tea workers in Tripura?
The government has implemented the Chief Minister's Tea Workers Welfare Scheme, which includes increased wages and initiatives to improve living conditions for tea garden workers.
What is the significance of tea production in Tripura?
Tea production in Tripura is significant for local employment and economic growth, with the state producing around 90 lakh kg of tea annually.
How can Tripura tea compete in the market?
By maintaining its quality and enhancing marketing strategies, Tripura tea can attract consumers in regions where tea is not traditionally produced.
